Gin & Rum Festival - Swiss Gin Awards
Barb Grossenbacher / 15. Mai 2018
And the Winner is …
Edelwhite 57 Navy Strength Gin!
It was with pride and anticipation that Edelwhite Gin participated in the two day Gin & Rum Festival at the Eiszentrum on the picturesque Lake of Lucerne. Over 50 stands and 800 spirits were on display making it the perfect location for Edelwhite to first be presented to the Swiss gin-scene. www.gin-rum-festival.com
Bester Schweizer Gin
The awards ceremony, which took place on the first evening was one of the highlights of the festivities. Over 70 gins were entered in the competition and Edelwhite 57 Navy Strength came out on top! The jury, a panel of eight, led by Spirits expert, Arthur Naegele, included two spirits tasting professionals, two consumers, two distillers and two barkeepers. The spirits were tasted blind, according to international tasting standards. www.spirits-awards.ch
An Explosion of Interest in Edelwhite 57
Needless to say, public interest was huge after the announcement that Edelwhite 57 was «The Best Swiss Gin». Until now only really known to insiders the gin foraged, distilled, and bottled in the Unesco Biosphere Entlebuch suddenly was the one to taste. And taste they did!
The Edelwhite Story
As with any gin in this day and age consumers find interest in the story behind the product. The Grossenbacher and Limacher family were on hand to answer questions from the inquisitive public about the handcrafted product, its origin, production process and of course characteristics of Edelwhite Gin itself.
Recognition and Appreciation
The recognition to be crowned the Best Schweizer Gin was a very important aspect for Edelwhite Gin on a local and national basis, as well as being an introduction to the Swiss spirits market. Just as important, however, was the confirmation from consumers at the Gin & Rum Festival who showed enthusiasm and appreciation for both Edelwhite 57, Navy Strength Gin and Edelwhite Gin Original, 42%vol.